Billboard Final Analysis

Due to the feedback we received via comments on our blog we have made a decision over which style of Billboard we were going to use out of the two we created, one included blood splatter and one without.   

  

Above are two of our comments we received when we posted both versions onto our blog and asked for feedback, all proved to be extremely positive and enthusiastic over our final outcomes. However the overall favourite proved to be the one which included the blood splatter.

Above is our final billboard image we created with the aid of Photoshop. The original image proved to be extremely effective and naturally did not need a lot of editing due to the way in which we captured this. We decided to darken the image as this would keep the background extremely dark giving the perception of coming out of the darkness but although our faces would be darker because of the contrast between the red gruesome make up effects and dark surroundings we stand out. By using a setting of a staircase it defiantly gives the impression of 'nobody is safe' as we invade the home by crawling up the stairs. We shot the image from a point of view shot so that the audience viewing the billboard would be the character about to be attacked by the two zombies, this is extremely effective as it puts the audience in the shoes of the character. But also the Zombies are then making eye contact through the lens grabbing any passer by's attention. 

Using the rule of thirds we decided that by placing it within the second third in the middle it gave us room to add text around the edges, Critic Ratings from many well known companies and then of course most important the name of our film. However in comparison to the main image and the Critic Ratings the 'BIO' font is small but we wanted to over power our Billboard with the main image as it proves to be strong and eye catching, something that will stick in your mind. 

Overall we are pleased with the outcome of our Billboard and have even put in situations such as street billboards using an internet website.