After further looking at some footage on youtube such as a scene from The Grudge we came across some video footage of zombie and possessed people. The image above although is are slightly pixelated it is clear to see the image of the possessed girl known as The Grudge in the mirror.
This image gives us a rough idea of the sort of images of zombies we should use for our logo as you can evidently see characteristics such as white eyes that give that memorable erie stare and most of the time the wide open screaming mouth. What tends to make these sort of images shocking and horrific is because especially in this case a young girl with the connotations of innocence is used not an adult. This seems to be most effective as in many horror films not only are adults used as possessed people and zombies but most of the time children are involved too such as the film 'Insidious'.
This is a very effective image, that plays on all the conventions of the horror genre, as well as the audiences fears.
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